From the classroom to the street
Once you experience a high-performance sales training program through The Walker Consulting Group, you will never go back to conventional training again. Our workshops are fun, engaging and designed to deliver results long after the program is over.
CSISM Program
CONSULTATIVE SELLING INSIGHTS
A sales training and development program unlike any other.
The material is customized to the business reality of our client organizations and ideally suited for sales professionals regardless of their experience. CSI helps salespeople deliver results by providing them with additional skills to gain access to key decision makers and create competitive differentiation. It transforms sales professionals from a transactional approach of taking orders to a consultative approach of creating and demonstrating strategic value.
Participants Learn To:
PROSPECT IN THE AGE OF GOOGLE
by understanding and maximizing social media
GAIN ACCESS TO KEY DECISION-MAKERS
without alienating other stakeholders
CREATE and COMMUNICATE VALUE
and reduce transactional selling and transactional relationships
LISTEN MORE EFFECTIVELY
and diffuse objections
ASK THOUGHT-PROVOKING QUESTIONS
that uncover new possibilities
DELIVER HIGH-IMPACT PRESENTATIONS
that demonstrate competence and moves the customer to make a commitment to action
DEFEND THEIR PRICE
and reduce the need for profit-draining concessions
WIN NEW BUSINESS
while increasing business within existing accounts
CRAFTSM Program
CUSTOMER RELATIONS AWARENESS FOR TECHNICIANS
A one-day workshop specifically designed for service technicians.
Competing for business in the Age of Google leaves little room for error. Customers today have more options than ever before. Those options exist at the click of a button. Technology empowers customers with information on a broad range of products and services. As a result, customers today are more discerning, more demanding and have higher expectations than ever before.
Once the sale is closed, the real work begins. Your service technicians become the face of your company with the power to make or break the relationship. It is the service technician that interacts with the customer to resolve issues, handle complaints, explore needs and make recommendations.
Participants Learn To:
ENHANCE THE CUSTOMER EXPERIENCE
in a way that turns customers into raving fans
IMPROVE LISTENING SKILLS
while reducing customer complaints and diffusing anger
ENGAGE THE CUSTOMER
on issues that are most important to them
ANTICIPATE CUSTOMER NEEDS
so that minor problems do not become major issues
ENHANCE OVERALL PROFESSIONALISM
that exceeds customer expectations and grows your business
COMMUNICATE VALUE
in a concise, logical and compelling way and grows incremental business
Our Clients
Keynote speaker for the OEM
Sales Management Training
Negotiations Training
CSI Training for
National Accounts
Sales training and customer service training
CSI Training for
National Sales Team
CSI Training for SW dealer
CRAFT training for SW dealer
Keynote speaker at National
Sales Conference
Keynote speaker for the OEM
CSI sales training for multiple dealers
CRAFT training for multiple dealers
Keynote Speaker
Keynote speaker for the OEM
CSI training for multiple dealers
Customer Service training and 2x keynote speaker
Keynote speaker
2x Regional speaker
CSI Training select personnel
2x Keynote speaker for the OEM
CSI training for National Accounts
CSI training for multiple dealers
2x Keynote speaker at National Sales Conference
Keynote speaker for the OEM
CSI training for multiple dealers
Keynote Speaker
CSI Training for dealership
CSI Training for
National Accounts
Regional Speaker
Webinar speaker
Sales training and customer service training
Sales training
Sales training
Keynote speaker for the OEM
CSI training for multiple dealers
CRAFT training for multiple dealers
CSI Training for
National Sales Team
CSI Training for
multiple locations
2x Keynote speaker for the OEM
CSI training for National Accounts
CSI sales training for multiple dealers
CRAFT training for service techs
Speaker – National Sales Conference
I first attended CSI in 2006. Since that time, Southeast Industrial has put all our new hires through the CSI program. The material is customized to our business and helps us win in a highly competitive marketplace. I recommend you arm your sales force with the most comprehensive training that I have attended during my 25-year history as a sales professional.
Greg Snipes | Executive Vice President
Southeast Industrial Equipment | Charlotte, NC
2018 was a record year in sales for Toyota Forklifts of Atlanta. Most of our sales organization has attended CSI training with The Walker Consulting Group. We attribute much of our success directly to CSI.
Lee Smith | President
Toyota Forklifts of Atlanta
Our Team
William Walker
Founder & President
William has nearly 30 years of sales and sales training experience. He has designed and delivered sales and sales management programs for hundreds of organizations throughout the United States, Europe, and Australia. Additionally, William has captivated audiences as a keynote speaker for clients during national and international sales conventions and has been featured in a variety of industry journals. Prior to his career in sales and sales training, William served in the US Army as an Airborne Ranger and Infantry officer with the 101st Airborne Division. He received his bachelor’s degree in economics from the University of North Carolina at Chapel Hill and his master’s degree in business from the University of Texas at San Antonio. William resides in Charlotte, NC with his wife, Amber.
Scott Adkins
Vice President of Creative Marketing
Scott has over twenty-five years of experience in marketing, sales and business development across a wide variety of industries. As a former client of The Walker Consulting Group, Scott recognizes the difference between a good sales training and the best. His appreciation for the work at WCG led Scott to join the team in 2019. A dynamic and engaging speaker, Scott has been a keynote speaker at dozens of conferences across the country. Prior to his work with Walker Consulting Group, Scott served as a senior executive for J. Walter Thompson and with Nielsen Company. He received his bachelor’s degree from the University of North Carolina at Chapel Hill and his MBA from UNC-Charlotte. Scott has been married for over 30 years. He and his wife Susan reside in Louisville, KY.
John David Price
Director of Online Training and C.O.R.E.℠
John David is a world-class expert on media and technology. He has extensive experience in television broadcasting both nationally and internationally and brings a broad knowledge of video production and web development to the WCG team. His skillset has been used to develop our online reinforcement programs for CSI and CRAFT, as well as other forms of web-based training. He received his bachelor’s degree in Biblical and Theological Studies from Boyce College in Louisville, KY. He and his wife, Charlotte, have been married for 13 years and have two daughters, Reagan and Stella.
Payton Lee
Creative Director
As a millennial, Payton brings a fresh and unique perspective to our team. She believes that training should be fun and engaging and finds ways to bring those qualities to our online video reinforcement programs. When she is not working with The Walker Consulting Group, Payton hosts a daily television show on WAFF in Huntsville, AL, called Tennessee Valley Living, featuring business and lifestyle news. She is a graduate of The University of North Carolina at Chapel Hill with a degree in broadcast journalism.
Contact us
Use the form or call us to discuss how we can make a positive and significant impact on your bottom line.
